The Indian Media Business

Author: Vanita Kohli-Khandekar
Publisher: SAGE Publications India
ISBN: 8132105400
Format: PDF, ePub, Mobi
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The third edition of Khandekar’s book moves away from the first two in many ways. It has two new chapters—on events and out-of-home media—segments not covered by any business book so far. It has case studies on a host of companies and issues—from The Times Group to the future of newspapers to why the Indian animation business can’t take off. The biggest difference however is that it tackles, for the first time, textural issues within various industry segments. There is a portion on ethics and falling standards in Indian media and on private treaties. It tells you why TV broadcasting is going to be trouble for some years to come, why the film industry is destined for bigger things and why telecom operators will have a tough time becoming media barons. This is in addition to the book’s basic promise of being an in-depth study of the Indian media business. It provides, as usual, the business history, dynamics, technology, regulation, valuation norms and industry trends in print, television, film, radio, music, internet, telecom, out-of-home media and events. This book is a must read for media professionals and for anyone planning to invest in the Indian media and entertainment business.

Indian Media

Author: Adrian Athique
Publisher: Polity
ISBN: 0745653332
Format: PDF, Docs
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The very rapid growth in the Indian media industries and the vibrancy of India's popular culture are making a working understanding of the Indian scene a prerequisite for any serious study of media in the twenty-first century. As one of the largest and most influential emerging economies in the world today, India now plays a crucial role in any serious discussion of social and economic change taking place at the global level. As new commercial and political alignments take shape in the face of new global circumstances, thinkers and decision-makers are inexorably drawn towards the reality of a new India being forged in the technological and cultural flux of global media flows. Taking an innovative interdisciplinary approach to the complex field of Indian media and society, this book combines a rich descriptive account with critical analysis designed to engender informed debate amongst students, academics and other researchers.

The Indian CEO

Author: Signe Spencer
Publisher: SAGE Publications India
ISBN: 8178299534
Format: PDF, Mobi
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Recognizing the pivotal role of leadership in building sustainable corporations, this book analyzes the key qualities that go into the making of a successful CEO in the Indian business environment. Based on a landmark study which covered some of the most successful business leaders in India, The Indian CEO uses the framework developed by David McClelland of Harvard University, to determine key competencies necessary for Indian business leaders to steer their corporations in the rapidly changing business and social environments. This book is based on in-depth interviews with outstanding Indian business leaders, and includes a detailed study of the most effective behaviors vis-à-vis the most common situations faced by these leaders; and the behaviors and characteristics of Indian CEOs vis-à-vis their global counterparts. The authors discuss qualities such as change and team leadership, accountability, empowerment, networking and executive maturity among other critical dimensions of leadership in this emerging economy.

Indian Media in a Globalised World

Author: Maya Ranganathan
Publisher: SAGE Publishing India
ISBN: 9386042304
Format: PDF, Docs
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This book explores the transformation of Indian media in the context of two major developments: globalisation (which Sociologist Anthony Giddens terms as being ‘revolutionary’) and advances in communication technologies. It is rich in empirical details of how the Indian media has evolved in the past two decades, particularly in the context of potential to transform, construct and nurture particular identities in response to globalisation. The study of the transformation of Indian media is significant because not only has globalisation allowed access to a host of things hitherto represented as ‘foreign’ to Indian culture by the media, but it has also opened the floodgates for foreign media. Adopting a multi-disciplinary approach, this book looks at the role of media in purveying political, economic and cultural identities, the current definitions of ‘we’, ‘they’, and the ‘other’, and how the ‘other’ is perceived in contemporary India. The discussions cover all forms of media, that is, newspaper, films, radio, television and online media, along with media policy and other economic challenges facing the media.

The Indian Media Economy 2 volume set

Author: Adrian Athique
Publisher: Oxford University Press
ISBN: 0199091781
Format: PDF, ePub, Docs
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The twenty-first century has witnessed the rise of India as a major media producer and consumer market increasingly engaged with the global economy. Aided by rising incomes, technological remediation, regulatory strategies, and a shifting political terrain, the business of media has been given official recognition as a substantive component of India’s economy and as a prominent feature of its economic thinking. In light of these developments, these two pioneering volumes investigate the dynamics of an increasingly integrated media economy encompassing television, film, music, sport, and telecoms. Volume 1: Industrial Dynamics and Cultural Adaptation illustrates the distinctive industrial dynamics of India’s media economy, tracking the deeply embedded cultural, political, and economic forces that determine its everyday operation. The selection of essays serves to demonstrate the unique patterns of development and the complex field of exchanges that have constituted India’s media economy. As a whole, this volume posits a comprehensive approach to understanding the nature of media resources, the negotiation of industrial norms and the cultural context of a media economy firmly situated in the realities of India’s distinct regions, cultures, and human networks. Volume 2: Market Dynamics and Social Transactions provides a comprehensive analysis of the interlocking markets that constitute the media economy, focusing upon its particular commodity forms, labour conditions, and spaces of consumption. Taking account of a rich set of case studies, this volume argues for the necessary consideration of multiple and interdependent markets in explicating our everyday encounters with media. By foregrounding the social transactions that encapsulate market exchanges, it begins to illustrate some of the novel aspirations, meanings, and relationships arising with India’s media economy.

Sales and Distribution Management

Author: Pingali Venugopal
Publisher: SAGE Publications India
ISBN: 8132100441
Format: PDF, ePub, Mobi
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Though India has become a lucrative market for various companies, the unique characteristics of its market throw up a variety of challenges. Sales and Distribution Management: An Indian Perspective aims to understand these challenges. Building on an understanding of the consumer decision process, the book defines the roles of marketing and selling strategies. Secondly adopting a customer-centric approach to sales and distribution management, the book deals with making strategic decisions keeping the end consumer in mind and making operational decisions keeping the channel member and the sales force in focus. It highlights the importance of behavioural transactions in completing a sale and also discusses the service orientation required for selling different products. With its unique approach, generalized frameworks, elaborate research and extensive data analysis, this book will be of immense value to sales and distribution professionals of the Indian corporate sector and marketing departments of national and multinational companies in India. It is a highly recommended reading for students and teachers in Indian business schools studying Sales Management and Distribution Management.

Indian Media in a Globalised World

Author: Maya Ranganathan
Publisher: SAGE Publications India
ISBN: 8132105990
Format: PDF
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This book explores the transformation of Indian media in the context of two major developments: globalisation (which Sociologist Anthony Giddens terms as being ‘revolutionary’) and advances in communication technologies. It is rich in empirical details of how the Indian media has evolved in the past two decades, particularly in the context of potential to transform, construct and nurture particular identities in response to globalisation. The study of the transformation of Indian media is significant because not only has globalisation allowed access to a host of things hitherto represented as ‘foreign’ to Indian culture by the media, but it has also opened the floodgates for foreign media. Adopting a multi-disciplinary approach, this book looks at the role of media in purveying political, economic and cultural identities, the current definitions of ‘we’, ‘they’, and the ‘other’, and how the ‘other’ is perceived in contemporary India. The discussions cover all forms of media, that is, newspaper, films, radio, television and online media, along with media policy and other economic challenges facing the media.

The India Business Quiz Book

Author: Debashis Sarkar
Publisher: SAGE Publications India
ISBN: 8132102096
Format: PDF, Mobi
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This in-depth guide to Indian business focuses not just on providing facts, but also presents little-known and interesting details about India's corporate sector. Divided into four sections: brands and products; companies; people; and sundry, each part includes quiz sets to facilitate learning.

The Absolutely True Diary of a Part Time Indian

Author: Sherman Alexie
Publisher: Little, Brown Books for Young Readers
ISBN: 0316219304
Format: PDF, Kindle
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Bestselling author Sherman Alexie tells the story of Junior, a budding cartoonist growing up on the Spokane Indian Reservation. Determined to take his future into his own hands, Junior leaves his troubled school on the rez to attend an all-white farm town high school where the only other Indian is the school mascot. Heartbreaking, funny, and beautifully written, The Absolutely True Diary of a Part-Time Indian, which is based on the author's own experiences, coupled with poignant drawings by Ellen Forney that reflect the character's art, chronicles the contemporary adolescence of one Native American boy as he attempts to break away from the life he was destined to live. With a forward by Markus Zusak, interviews with Sherman Alexie and Ellen Forney, and four-color interior art throughout, this edition is perfect for fans and collectors alike.

It s Not News It s Fark

Author: Drew Curtis
Publisher: Penguin
ISBN: 9781592402915
Format: PDF, ePub
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While comedy shows report funny fake news, Fark.com features funny real news. On slow news days, mainstream media still has to deliver. Fark founder Drew Curtis has noticed several distinct patterns used to turn non-news into the news you see each day. Th